AS Evaluation- Representation

During research there was a clear and essential task to pursue. I had to find the key social audience that would be best represented by my radio. I went through a number of different radio stations, national and local, and came with many different sorts of factors, One key factor is the type of presenter. His voice, tone and personality was the driving description of the audience that listen to him. Listening to radio stations like Capital had presenters who spoke in a hackney accent. Whereas radio presenters from LBC spoke with a more formal accent. I decided that in order to make my radio have its representation, I had to go through a list of people in the college whose voices would be ideal.

As seen on my list of voices, I came up with who would star in my radio. A majority of the voices tended to have a softer sort of accent but less formal. That was when I realised that perhaps I should make my radio along the lines of Capital having listeners. I put myself for news presenter. My tone was slightly formal (needed for someone who announces the news in my opinion). I chose Elliot Soards for the beginning part of my radio where he announced what music the audience were just listening too. If you notice, his voice tends to be more softer and friendly. Not just the presenter but also the track that was played: Timber, Pitbull ft Kesha. The music aired on the radio station also shows the representation as younger audience tend to listen to pop music that are in the top this year.